April 11, 2026 — SHANGHAI Watch is proud to announce that the ARTISTIC · Chime On The Bund has emerged as the Platinum Winner in the Fashion Design - Watches category at the 2026 MUSE Design Awards. This prestigious recognition from the international design community affirms SHANGHAI Watch’s exceptional creativity and its mastery of Eastern aesthetic expression.

The MUSE Design Awards, established by the International Awards Associate (IAA), is one of the most influential international honors in the creative field. As the competition's highest distinction, the Platinum Award bestowed upon the "Chime On The Bund" signifies more than technical excellence—it marks a moment where the spirit of Shanghai and Eastern horological art take center stage on the global platform.

Shanghai Watch Chime On The Bund Black Dial | 40mm
(S1005.1411.021.08)
The ARTISTIC · Chime On The Bund captures the grandeur of the Huangpu River and the historic Customs House in a delicate horological frame. It carries the echoes of a century of maritime history and the resonant chimes of the Bund’s iconic clock tower.